In New York City not long ago, 11-time International Best Selling Author and Marketing Guru, Seth Godin, told us, “Attention is the new scarcity. Attention from those interested and able to buy is READ MORE
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The “new” scarcity…
“In New York City not long ago, 11-time International Best Selling Author and Marketing Guru, Seth Godin, told us, “Attention is the new scarcity. Attention from those interested and able to buy is READ MORE
I knew they were lying about referrals…
“You can’t grow your business through referrals,” I told 675 financial advisors as a Keynote Speaker in Phoenix last week. Here’s what I mean: you can’t predictably double your income through READ MORE
Happy new year and none of these, please…
No resolutions. Please. Just focus… You know the old joke about why Willie Horton robbed banks? Because that’s where the money is! That’s not the real reason to build an affluent-only READ MORE
leave this out of your marketing to your own peril…
Last week, I had the privilege of speaking to almost 500 folks in Los Angeles. Flying out with our daughter, Anni, confirmed my suspicion that that American Airlines hates customers more than U.S. READ MORE
deep fried prospecting truth…
Some people say a deep fried turkey is the best. Beth and I have never tried one, since we are not a fan of deep-frying. Especially with me having reflux, where my stomach flap doesn’t work well to READ MORE