During the break at a $10,000 marketing training in New York City, somebody walked up to me and said, “Scott Keffer. That’s you,” as he stuck his phone in my face. He said, “I’ve been getting your AM READ MORE
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here’s how to know what prospects think about you…
In New York City not long ago, 11-time International Best Selling Author and Marketing Guru, Seth Godin, told us, “Attention is the new scarcity. Attention from those interested and able to buy is READ MORE
The “new” scarcity…
“In New York City not long ago, 11-time International Best Selling Author and Marketing Guru, Seth Godin, told us, “Attention is the new scarcity. Attention from those interested and able to buy is READ MORE
I knew they were lying about referrals…
“You can’t grow your business through referrals,” I told 675 financial advisors as a Keynote Speaker in Phoenix last week. Here’s what I mean: you can’t predictably double your income through READ MORE
Happy new year and none of these, please…
No resolutions. Please. Just focus… You know the old joke about why Willie Horton robbed banks? Because that’s where the money is! That’s not the real reason to build an affluent-only READ MORE
leave this out of your marketing to your own peril…
Last week, I had the privilege of speaking to almost 500 folks in Los Angeles. Flying out with our daughter, Anni, confirmed my suspicion that that American Airlines hates customers more than U.S. READ MORE