There is one thing we are crystal clear about in Pittsburgh. If your kicker can’t kick field goals, you can’t win games. Argh!
There are three things YOU must be crystal clear about to succeed with the affluent. 
Before the three, though, may I ask you an important question: Are you committed to succeed with the affluent?
As you know, if you want different results, you must be willing to do things differently.
Are you willing to do what it takes… to risk and stretch to create and maintain an affluent-only practice… to consistently attract, engage and retain the affluent?
That’s the most important thing: your commitment to succeed. If I can do it… so can you!
And, you need to be crystal clear about these three things:
- Who Is Your Right Fit Prospect
- What Do You Want Them To Think About You
- How Will You Get Them To Come To You
Committed and clear!